Screaming Sky

Screaming Sky Gallery: new owner, new look.

When Screaming Sky Gallery changed hands a few years ago, the new owner wanted to make changes. More local art, vinyl records, and adding his personal stamp on the place – so the focus became creating a new visual identity without losing the value of the existing name.

The business needed a logo design that was fresh but classic, with artistic flair and a pop culture sensibility for its high-traffic Portland hipster neighborhood.

Screaming Sky Gallery logo branding design
Screaming Sky Gallery logo branding design

Solution:

After working through a number of options inspired by the business name, the contents of the store, and the owner’s personality, we struck on a design referencing his own heavily tattooed skin: a classic swallow tattoo, with a screamin’ beakful of lightning bolts.

We spent the next weeks developing exterior and interior graphics, business cards, and a social media presence.

Signage Design

Screaming Sky A board design
Screaming Sky storefront sign design
Screaming Sky Gallery interior wall  vinyl

Social Media

Screaming Sky facebook cover design
Screaming Sky facebook cover design
Screaming Sky facebook cover design
Screaming Sky facebook cover design
Screaming Sky facebook cover design
Screaming Sky facebook cover design

Print Marketing

Screaming Sky postcard design
Screaming Sky postcard design

Brand identity guide

Sample pages from the basic brand identity guidelines package. Every branding client receives one of these, along with the complete set of digital graphics for all print and online scenarios.

Screaming Sky brand standards guide
Screaming Sky brand standards guide
Screaming Sky brand standards guide
Screaming Sky brand standards guide
Screaming Sky brand standards guide
Screaming Sky brand standards guide
Screaming Sky brand standards guide
Screaming Sky brand standards guide
Screaming Sky brand standards guide
Screaming Sky brand standards guide

Just for fun, a few alternate logo concepts …

Screaming Sky Gallery logo design
Screaming Sky Gallery logo design
Screaming Sky Gallery logo design
Screaming Sky Gallery logo design
Screaming Sky Gallery logo design
Screaming Sky Gallery logo design
Screaming Sky Gallery logo design
Screaming Sky Gallery logo design
Screaming Sky Gallery logo design
Screaming Sky Gallery logo design
Screaming Sky Gallery logo design
Screaming Sky Gallery logo design

What are we going to work on today?