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Fluent Self: “the Dissolve-O-Matic”

the Fluent Self Dissolve-O-Matic

The “Dissolve-O-Matic” is the latest in the series of illustrations created for Havi Brooks’ self-work products, in the quirky style semi-officially dubbed “Steampunk meets Yellow Submarine.”

As I wrote about the first of these machines, they communicate a sort of alternate-reality functionality in a completely non-threatening way. This aligns beautifully with Havi’s brilliant copywriting and whimsically approachable brand, in both style and attitude.

This one is the metaphorical representation of a product designed to dissolve procrastination. You can almost hear the rattle and roar of this happy contraption at work … and if your curiousity is piqued by the rubber duckie, visit her other website.

I work with the smart & quirky to help them express the essence of what they do.