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Santa Cruz Harley-Davidson: ‘Roxie’ Pinup

Santa Cruz Harley Pinup Roxie

Santa Cruz Harley Pinup Roxie

Roxie! The second of Santa Cruz Harley’s two stylized pinup girls, and the tougher of the pair. These two vintage motorcycle lovers were created for the Santa Cruz Harley dealership. Like Veronica, Roxie was introduced through a print ad, then brought to T-shirts

These illustrations combine digital technology with old-fashioned pencil lead; a loose graphite sketch itself is scanned, edited and careful colorized to produce the final result.

Why “Roxie”? Well, much like Veronica

Calyx Design partners with smart, quirky, and creative companies to help them express the essence of what they do.